Terms of Service

Last updated: November 1, 2026

1. Agreement

These Terms of Service ("Terms") are an agreement between you, the business purchasing our services ("Client," "you"), and Vicarious Agency ("Vicarious," "we," "us"). By checking the box at checkout, purchasing a plan, or using our services, you confirm that you have read, understand and agree to these Terms. If you're agreeing on behalf of a company, you confirm you're authorized to do so.

2. Our services

Depending on your plan, we provide custom branded content for your Facebook and Instagram, publishing of that content, Facebook and Instagram ad campaigns, ad creative, landing pages for your ads, lead delivery and automated confirmation messages, as described on our website at the time you purchase. Our services are limited to those items. We don't build websites, manage other platforms, reply to comments or messages, book appointments, or perform sales on your behalf unless we agree to it in writing.

3. Billing and payment

• Plans are subscriptions billed monthly in advance, starting on the day you purchase and renewing on the same day each month until canceled.
• Payments are processed by our payment provider. You must keep a valid card or other payment method on file, and you authorize us to charge it automatically at the start of each billing period.
• Advertising spend is not included in your plan fee. Ad spend is billed by Meta directly to the payment method on your ad account, and you're responsible for all ad spend from campaigns run on your account.
• Introductory rates are offered at our discretion. We may change pricing for your subscription with at least 30 days' notice.
• If a payment fails, we may pause services, including posting and ads, until payment is received.

4. Cancellation

You can cancel anytime by emailing support (at) vicariousagency.ai or through the billing link we provide. Cancellations must be received at least 7 days before your next billing date. We begin producing your next month's content in advance, so this notice period covers work already underway.

• If you cancel at least 7 days before your next billing date, you won't be charged again. Services continue through the end of the period you've already paid for.
• If you cancel less than 7 days before your next billing date, the next billing period will be charged, and services will continue through the end of that period.
• When service ends, we stop publishing content, pause any campaigns we manage, turn off hosted landing pages and automations, and remove our access to your accounts.

5. No refunds

All payments are final and non-refundable, including for partial months, unused posts, and any period where services were delayed because onboarding wasn't completed. Your fees pay for creative direction, production and setup work that begins as soon as you sign up. If you dispute a charge with your bank instead of contacting us first, we may suspend services while the dispute is resolved.

6. Onboarding and your responsibilities

We begin production after your onboarding is complete, which includes:

• completing our intake form;
• uploading your logo and the vehicle and uniform photos described in our photo guide;
• granting us access to your Facebook page, Instagram account and, for plans that include ads, your Meta ad account and pixel; and
• confirming the details of any offers you want us to advertise.

Timelines depend on how quickly you complete these steps. Delays in onboarding don't pause or extend your billing. You're responsible for keeping your accounts active, in good standing, and connected to us during your subscription.

7. Ai-assisted content

You understand and agree that:

• Our content is created using Ai-assisted technology under human creative direction.
• Images and videos may depict people, team members, vehicles, homes, customers and scenes that are not real photographs or recordings of your business, employees, customers or jobs.
• Ai-generated content may occasionally contain imperfections, such as in text, logos, hands or small details. We review content before publishing, but we don't guarantee it will be error-free.
• Realism and style are subjective. We aim for natural, photorealistic content, but we don't guarantee that every image or video will look lifelike or be indistinguishable from real photography or video.
• Creative decisions, including style, scenes, people, settings and composition, are made at our professional discretion. Not liking the style or realism of content is not grounds for a refund. If you don't like a post, tell us and we'll remove it or adjust future content, or you can cancel as described in Section 4.
• If you notice an error, tell us and we'll correct or remove the content within a reasonable time. That is your sole remedy for content errors.
• You won't present our content as documentation of a specific real job, real customer or real result in a way that could mislead consumers.
• You can ask us to remove any post at any time. Tell us right away if anything we publish is inaccurate or something you don't want shown.
• To the fullest extent allowed by law, we're not responsible for any harm to your business, brand, reputation or online presence resulting from Ai-assisted content, including how customers or others perceive or react to it.

8. Creative control

You hire us for our expertise. You agree that we have full and final creative control over the content and ads we produce, including style, scenes, people, messaging, headlines, captions, graphics, design, layout, and how your offers are presented, as well as ad setup and targeting.

• You decide the facts. We decide the presentation. You tell us your services, prices, offers and business details, and we'll always correct factual errors, like a wrong phone number, price or service.
• We don't make changes based on personal preference, such as adding stars, badges, words or effects, or changing colors, fonts or layouts. Any changes beyond factual corrections or removing a post are at our discretion.
• Please don't edit, pause or change the content, ads, campaigns, budgets or settings we manage without talking to us first. We're not responsible for results affected by changes made by you or anyone else.
• Your feedback is always welcome, and we'll use it where we think it will help your results.

9. Your materials, offers and claims

You confirm that you own or have permission to use the logos, photos, names and other materials you send us, and you give us permission to use them to create and publish content and ads for you. You're responsible for the accuracy of all business information, offers, prices, discounts, financing terms, warranties, licenses, ratings, reviews and other claims you provide or approve, and for honoring any offer we advertise on your behalf.

10. Facebook, Instagram and Meta

Our services run on platforms owned by Meta Platforms, Inc., which we don't control. Meta may, at its own discretion, reject or limit ads, change how content is shown, or restrict, suspend or disable pages, profiles, ad accounts or business accounts. We follow Meta's advertising policies, but we're not responsible for any of these platform decisions, outages, policy changes, or any resulting loss of reach, leads, revenue or data. We'll make reasonable efforts to help resolve platform issues, but we can't guarantee an outcome.

11. No guarantee of results

We don't guarantee any specific number of leads, calls, appointments, sales, followers, likes, views, reach, engagement, revenue or return on ad spend. Results depend on many factors outside our control, including your offer, market, competition, ad budget, reputation and how quickly your team responds to leads. Examples, case studies and numbers shown on our website are for illustration and education only and aren't a promise of your results.

12. Leads and messaging

For plans that include ads, we deliver inquiries submitted through your campaigns and may send automated confirmation messages to those homeowners. We don't guarantee the accuracy of information homeowners submit or that any inquiry will become a customer. You're responsible for contacting, qualifying, scheduling and serving your leads, and for complying with all laws that apply when you call, text or email them.

13. Ownership and portfolio use

Once paid for, you may use the content we deliver to promote your business, during and after your subscription. We keep ownership of our methods, prompts, templates, workflows, landing page code, and any campaign domains we register. Landing pages, forms and automations we host end when your subscription ends. We may display content we create for you in our portfolio and marketing unless you ask us in writing not to.

14. Disclaimer of warranties

Our services are provided "as is" and "as available." To the fullest extent allowed by law, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose and non-infringement.

15. Limitation of liability

To the fullest extent allowed by law, we're not liable for any indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, leads, data, reputation, goodwill or business opportunities. Our total liability for any claim related to our services is limited to the amount you paid us in the one (1) month before the claim arose.

16. Indemnification

You agree to defend and hold us harmless from claims, damages and costs arising from your materials, your offers and claims, your services to your customers, your contact with leads, or your violation of these Terms or any law.

17. Termination by us

We may suspend or end services if payment fails, if you violate these Terms or platform policies, or if continuing would put us or our accounts at risk. If we end services without cause, we'll refund any fees paid for the period after service ends.

18. Changes, governing law and contact

We may update these Terms from time to time. We'll post the updated version on this page, and material changes apply from your next billing period. These Terms are governed by the laws of the State of Texas, and any dispute will be handled in the state or federal courts located in Dallas County, Texas. Questions? Email support (at) vicariousagency.ai.